About The White Company – Stylish Clothing & Homeware in St Albans

The White Company has been making impeccably stylish, beautifully designed products, principally in white, for over 20 years.

Think style not fashion, quality not quantity and an attention to detail that extends through everything we do – from the hand-stitching on a luxurious high thread-count pillowcase to our second-to-none customer service.

Because we believe it’s the little things that matter.

Precious moments of uncomplicated happiness are our constant inspiration and it is with those in mind that we design and create edited collections made to last and become an intimate part of our lives; collections that make the most of life’s simple pleasures.

We use the very best fabrics, made from the highest-quality raw materials. We search for the softest cashmere, the finest silk, cool linen and crisp cotton and travel the world. To ensure we are using the best expertise and production.

We don’t want our products to be saved for best. They may be luxuriously high quality, but they’re designed to be loved and used every day. We ensure everything we make is easy to look after and made to last.

Our products are created to bring everyday luxury to our customers. We believe in offering designer-quality products without the designer price tag – that means at affordable prices that represent exceptional value for money. More than anything else, we promise that the investment our customers make in us will always be worth it.

We are obsessive about detail. From the supremely stylish to the incredibly practical, every item in our collection offers something special in terms of look and feel.